Baobab is thrilled to unveil its latest collection, “Sarakiniko,” drawing inspiration from the underwater treasures – where each hue and movement tells a story waiting to be explored.
This curated collection encapsulates the essence of the sunny season, offering a delightful fusion of style and versatility. Delving into the depths of design, Baobab has incorporated intricate detailing such as embroidery, glass beads, buckles, hardware details, and accessories. The result is a stunning array of bold colors, asymmetric cuts, and glossy fabrics that converge to create a truly remarkable collection.
Renowned for its iconic runways, Baobab has graced fashion capitals and unique spots around the globe, from Paris to the Dubai Desert, the Colombian Mavicure Forest, even the Snowy Mountains of the Swiss Alps. Each runway has showcased the brand’s unwavering commitment to celebrating nature’s beauty through exceptional fashion statements.
For its highly anticipated SS24 Runway, Baobab decided to take over New York City, the city that never sleeps. While attendees may anticipate a traditional runway show, they will be treated to a surprise finale unlike any other. Of course, Baobab had something truly extraordinary in store.
As the finale approached, the audience was awestruck as models emerged from the venue and onto the bustling streets of New York. Stepping onto a captivating iridescent floor, the models embarked on a mesmerizing journey through the city for three breathtaking minutes—the longest runway ever seen! Their presence captivated everyone until the spectacle culminated with the unveiling of Baobab’s new flagship store in the heart of New York’s fashion district. The brand welcomes you to DISTRICT BAOBAB—a place where the sun shines brighter, colors pop louder, and style knows no bounds. Located at 392 Bleecker Street, Baobab invites you to experience the ultimate destination where the summer feeling never fades. From beachside bonfires to rooftop soirées and even the most special occasions like weddings, these dresses effortlessly transition with you.